ApproxiTech Learn

Tech Knowledge,
Plain and Simple.

No jargon. No fluff. Just clear answers to the tech questions your business actually needs - whether you hire us or not.

🔒 Security
🔐

What Is SSL and Why Does My Site Need the Padlock?

That little lock icon in your browser is one of the most important trust signals on the internet. Here's what it actually means and why losing it can cost you customers.

4 min read
🔒 Security
📧

SPF, DKIM, and DMARC Explained Without the Jargon

Someone could be sending emails that look like they came from you right now. These three DNS records are the only thing stopping them - and most small businesses don't have them.

6 min read
📍 SEO & Local
📍

Google Business Profile: The Free Tool Every Local Business Needs

This one free tool is responsible for more local business leads than almost anything else online. If you haven't set it up yet, your competitors are getting your customers.

5 min read
🌐 Websites
🔗

What Is a Domain Name and How Does It Actually Work?

You know you need one, but what is a domain name really? And what happens between someone typing your web address and your site appearing on their screen?

4 min read
💳 Payments
💰

Stripe vs PayPal vs Square: Which Is Right for Your Business?

Three great options, three very different fits. The wrong choice could cost you in fees or frustrate your customers. Here's how to pick the right one.

5 min read
🛠 Maintenance
📡

What Really Happens When Your Website Goes Down?

Your website could be offline right now and you wouldn't know it. Here's what happens during downtime, who's affected, and why monitoring matters more than you think.

4 min read
⚡ Tech Decisions

Static Website vs WordPress: Which Should Your Business Use?

It's one of the most common questions in web development. The answer depends entirely on your business - and it's not always WordPress.

5 min read
🌐 Websites
🧾

How Much Should a Small Business Website Actually Cost?

From $500 to $50,000 - the range is absurd. Here's how to understand what drives website pricing and what you should actually expect to pay.

5 min read
📍 SEO & Local
🔍

What Is SEO and How Does Google Decide Who Ranks First?

Millions of businesses want to be on page one of Google. Here's actually how it works - and what small businesses can realistically do to compete.

6 min read

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